the power group

I had the pleasure of working on TPG's Social Media team during my final semester at The University of North Texas and post-grad. I gained real-world experience with each client I took on, each with a completely different brand identity.

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I played a key role in enhancing brand image and fostering higher engagement by designing and producing captivating social media assets monthly.

My collaborative efforts with team members led to the development and execution of successful social media plans, consistently surpassing KPIs and driving favorable campaign outcomes.

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In addition, I facilitated impactful influencer visits by managing communication, schedules, and partnerships, resulting in increased brand exposure and improved sales performance. The clients I had the pleasure of working with include Hutchins BBQ, Dillas Quesadillas, Bone Daddy's, Marufuku Ramen, Maple Leaf Diner, The Island Spot, and Texas Security Bank. Check out their socials and a few highlights of my work below!

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